It’s time to look at bike computers of the Tour de France. I finished up the video first, above, but haven’t quite had a moment to write up all the details yet. Though, in short it’s very similar to years past, except we call it 2024 instead. There were only a couple of sponsorship swaps within the Tour de France this year, so the total numbers stayed very similar (+/- 1)
The majority of teams are on Garmin Edge units, followed closely by Wahoo. And then we have one team each on Hammerhead and Bryton. As always of course, almost all of these are full sponsorships with bike computer companies sponsoring a variety of sports tech items on the team (e.g., trainers, watches, etc…).
I’ve got a bunch of photos/data/etc and such to upload still, but wanted to at least share the above video in the meantime.
Also, even if you don’t really care about cycling GPS units, I suspect you’ll still find the above video entertaining, as it’s more of a behind-the-scenes video with an excuse for me to talk about bike computers, some trainers, and fruit along the way.
Thanks for watching – and more to come!
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Thanks for another amazing behind-the-scenes video! There is no substitute for a bike computer and the level of detail they provide but a high-level overview or quick glance of the day is certainly an area they lack… but that’s ok, we’re fiddling with them enough as it is on rides. I’m happy with what my Wahoo Roam v2 does for me. But I do love the stickers on the bikes in the vides and seeing those at the pro level over the last couple of years inspired me to start a company to make a similar low-tech, yet high-quality option available for any event. I use these stickers myself for long rides and fondos where I find them handy to know when stops, KOMS, etc. and also to make sure I’m fueling for those rides. In case you or anyone is interested you can see examples in the attached image, one with detail and one simplified version with room to note when to fuel. More info here for the curious: link to cyclingeventstickers.etsy.com . The sticker is a great low-tech companion to augment the detail we get on our bike computers.
Dear Gopro, hope you are paying attention, the Hero Session is still used and very capable. How about a new one? The mini is just not the same.
BTW I think it was mentioned by the boss of Wahoo that a new bike computer was in preparation. I recently checked the latest Elemnt firmware and noticed a file containing the name of what could be the new computer: the Elemnt ACE, see the picture.
nice find!
When the tour have been offering money for info about illegal bike propulsion units, wouldn’t it be better to pay for power meter pedals, or the like that are easily swappable in and out so you could randomly assign to say half the bikes each day of a race. You would then get a reliable value of power out and any variance could be noted and quickly checked?
There is no SRM (Origin) Power meter and Power Control head unit (cycling computer) in the World Tour peloton anymore. Would it also be a cost of sponsorship point of view ?